Google My Maps Tutorial for Client Business Location and Coverage Mapping

 


Google My Maps Tutorial for Client Business Location and Coverage Mapping

00:00:00 – Introduction & Setup

  • First, go to Google and type “My Maps”.

  • Click on Google My Maps.

  • You'll need some details from the client: business name, address, phone number, website, description, category, and keywords.

  • After opening Google My Maps, click on “Create a New Map.”

00:00:52 – Adding the Client’s Business Location

  • Use the search bar to find the client’s business address.

  • Once the location is pinned, you'll see five options:

    1. Style

    2. Edit

    3. Camera (used to set a logo or icon)

    4. Directions

    5. Delete (if needed)

  • First, customize the Style — choose an icon (e.g., home or office) and color.

00:02:52 – Adding Business Details

  • Input detailed information under the address, not above it. This helps maintain correct formatting.

  • Avoid duplicating the business name in the wrong sections.

  • Use “Select file from your device” to upload supporting files.

00:04:24 – Setting Up Sharing Permissions

  • Click on Share:

    • Disable the option that shows your name and profile image if you want privacy.

    • Enable the link-sharing option so anyone with the link can view it.

    • DO NOT give “Editor” rights to others unless necessary.

00:06:54 – Drawing a Coverage Area (Circle Generator)

  • Click on the location and open Circle Generator (search for it if needed).

  • Clients often ask for delivery or service coverage by radius (e.g., 2 miles).

  • Click in the center (business location), set the desired radius, and download the circle file.

00:09:20 – Importing the Coverage Circle

  • Back in My Maps:

    • Click on Add Layer, then click Import.

    • Upload the circle file (e.g., 2-mile radius).

  • For larger orders (e.g., $50–$60), add multiple coverage circles with increasing radii (e.g., 2 mi, 4 mi, 6 mi, etc.).

  • Repeat steps to generate, download, and import each circle.

00:11:15 – Customizing Each Circle

  • After importing:

    • Click “Uniform Style” to assign a common appearance to all circles.

    • Use Add Marker to place specific data points or labels within each circle.

    • Add keywords and descriptions for SEO benefits.

00:12:43 – SEO Optimization & Keyword Usage

  • Keywords help Google index your map.

  • When a user searches a related term (e.g., “car repair”), the business appears with coverage info.

  • Ensure all points and circles contain relevant keywords and descriptions.

00:14:43 – Populating Data Tables

  • Open the data table for each circle layer.

  • Add the keywords to the name column and copy business details into the description column.

  • Repeat this for all layers (e.g., 47 points).

00:17:33 – Final Styling and Labeling

  • Return to Uniform Style and select Show name label to display keywords.

  • Customize colors for different coverage circles if needed.

00:19:16 – Adding Directions

  • Add up to 10 directions to key landmarks or areas from the business location.

  • This increases map interactivity and credibility.

00:20:34 – Map Preview and Finalization

  • Use the Preview option to review your map.

  • Ensure the map appears clean and professional.

  • Avoid overlapping circles or markers — clients often complain about a messy map.

00:21:40 – Backlink Creation for SEO

  • Copy the business name and paste it into a spreadsheet (e.g., Excel).

  • Paste the Google Map link (created earlier) next to it — this acts as a backlink for SEO.

  • Do NOT add circles to these backlink maps — just basic info and share settings.

00:25:22 – Final Notes

  • Sharing settings for backlink maps should also be set to View Only.

  • Backlink maps don’t need extra styling or circles — they serve SEO purposes only.

 


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